Title: Transactional SMS
URL: https://www.infobip.com/sms/transactional-sms
# Automate messages about payments and purchases with our transactional SMS service
Transactional SMS messages help you notify customers immediately after transactions, purchases or any changes to customer accounts, improving communication and user experience.
[ Contact an expert ](/contact)
[ See SMS pricing ](/sms/pricing)
## What is transactional SMS and why should you use it?
Transactional SMS is a type of SMS message you can use to send important information to customers after they complete a transaction, make a purchase or if their account status has changed.
With automation options that allow for fast and perfectly timed delivery, transactional SMS lets you send information your customers need at the right time. It helps you make communication smoother, and improve overall user experience.
### Examples of transactional SMS for retail & eCommerce
- **Order confirmation**: "*Thank you for your order, Alex! Your order #123456 has been confirmed. We’ll notify you once it’s shipped*."
- **Payment receipts**: *"Payment received! Thank you for your purchase, Alex. Your receipt for order #123456 is available here: \[receipt link\]."*
- **Return and refund notifications**: *"Hi Alex, your return for order #123456 has been processed. Your refund will be issued within 3-5 business days."*
### Examples of transactional SMS for financial services
- **Account information**: "*Your monthly account statement is now available. Log in to your online banking to view and download it*."
- **Payment confirmation**: *"Payment received! Thank you for your purchase, Alex. Your receipt for order #123456 is available here: \[receipt link\]."*
- **Payment reminder**: *"Reminder: Your scheduled payment of $150.00 will be processed on 02/01/2025. Ensure sufficient funds are available."*
### Examples of transactional SMS for travel & hospitality
- **Hotel booking confirmation**: "*Thank you for booking with us! Your reservation at Sunshine Hotel is confirmed for 02/10/2025. Check-in time is 3:00 PM. We look forward to your stay!*"
- **Flight booking confirmation**: *"Attention: Your flight to New York has been moved to Gate 12. Please proceed to the new gate for boarding."*
- **Car rental confirmation**: *“Your car rental with XYZ Rentals is confirmed. Pick-up date: 02/12/2025 at 9:00 AM. Thank you for choosing us!”*
### Examples of transactional SMS for healthcare
- **Insurance payment confirmation**: *"Payment of $200.00 has been received for your healthcare insurance policy ending in 1234. Thank you!"*
- **Prescription ready for pickup**: *"Your prescription for \[Medication Name\] is ready for pick-up at our pharmacy. Please collect it at your earliest convenience.*"
- **Lab test appointment confirmation:** *“Your lab test appointment is confirmed for 02/12/2025 at 9:00 AM. Please bring your ID and insurance card.”*
### Examples of transactional SMS for telecoms
- **Password resets:** *“To reset your account password, click the link below and follow the instructions. \[Reset Link\]”*
- **Bill payment confirmation**: *“Thank you for your payment of $75.00. Your account balance is now $0.00. If you have any questions, please contact our billing department.”*
- **Account activation**: *“Your account has been successfully verified and activated. Welcome to our service!”*
## How to send transactional SMS with Infobip
You can set up and send transactional SMS messages through our web platform or API.
WEB PLATFORM
### Start sending transactional SMS fast, without coding
- Start crafting transactional SMS messages in no time, with low-code or no-code options.
- Design, manage, and monitor your SMS messages from a single dashboard.
- With [our CDP](/agentos/customer-data-platform), you can collect customer data and create detailed profiles.
- Design workflows that automate event-triggered transactional SMS messages.
[ Try for free ](/signup?signup_source=InfobipProductPageSMS)
API
#### Scale transactional SMS using our flexible API
- Effortlessly integrate our [SMS API](/sms/api) into any existing system.
- Receive 27/4 integration support to ensure that your messages are always sent and delivered on time.
- Identify your target audience and create event-triggered messages to be sent to the right people.
- Customers will be automatically sent the transactional SMS with no need for manual intervention.
[ Try for free ](/signup?signup_source=InfobipProductPageSMS)
## Flexible pricing models
Choose a pricing model that best suits your needs.
[ See SMS pricing ](/sms/pricing)
### Pay-as-you-go
Top up your account as you need with a flexible, pay-as-you-go model.
[ Sign up for free ](/signup?signup_source=InfobipProductPageSMS)
### Volume-based discounts
Want to send large amounts of SMS? Get a special offer for high volumes.
[ Contact us ](/contact)
## Benefits of sending transactional SMS with Infobip
Transactional SMS messages encourage customer-centric interactions. They are designed to improve customer service and increase the trustworthiness of your brand.
### Simple integration and automation
Getting set up with our service is easy. Integrate using our flexible SMS API, or use no-code or low-code integration options on our platform. Start automating workflows that send event-triggered transactional SMS messages so your customers never miss an update.
### Global reach and scalability
SMS is still the most reliable channel worldwide. With over 800 direct connections with MNOs, we can help you reach any customer, anywhere. As your business grows, so will your ability to send as many transactional SMS messages as your customers need.
### Always compliant, everywhere
We ensure that every transactional message aligns with local compliance laws. Wherever your business is, we will help you to keep clear of blacklisting and ensure that every transactional SMS gets delivered.
### Automation and scalability
The level of automation enabled by APIs makes it easy to scale your SMS campaigns up or down depending on your audience. This means you can grow your business without fear of anything holding you back, safe in the knowledge that your API can handle heavy loads of automated tasks, even at peak times.
### Integration with other systems
Being able to integrate your chosen API with your existing systems makes for a seamless workflow, with all the tools that you need at your fingertips and working together. When choosing an API it’s important to see which programs and platforms they work well with.
## See what our customers achieved with transactional SMS
Discover how our customers use transactional SMS to deliver important information to their customers on time.
## Frequently asked questions about transactional SMS
To send any SMS message as a business, including transactional SMS, you must first check your target market's local laws and SMS regulations. The requirements may vary depending on the market, but you may need to have a registered business number and sender ID. You can find more details in our guide on getting started with SMS.
Although some might categorize SMS OTP as transactional, we consider it a specialized form of transactional SMS with a focused purpose. It provides an additional layer of security for businesses, allowing them to send passwords or other codes to an end-user’s mobile device. These are usually used in online banking, account login, and other verification and authentication processes.
The main difference between promotional and transactional SMS messages is their purpose. Promotional SMS is used with commercial (promotional) intent, while transactional SMS is non-promotional. You can learn more about the differences between promotional and transactional SMS here.
## A transactional SMS service provider recognized for its excellence
The industry experts have spoken. Infobip is recognized worldwide for driving impeccable results for customers.
 Infobip named as established leader second year in a row
Juniper Research Top CPaaS Vendor
 Infobip named a leader
2024 Gartner® Magic Quadrant™ for CPaaS
 Infobip takes top spot
Metrigy CPaaS MetriRank report
 Industry CPaaS leader
Leader for CpaaS 2023
In our partnership with Infobip, in addition to reliable and cost-effective SMS solutions, what we value the most is the level at which Infobip is capable to follow not only our current needs, but also introduce new services and features that meet our new needs as our business continuously grows. With top-notch technical and customer care support, Infobip continues to prove itself as a high-tech firm that follows the trends and technologies and successfully upgrades its services.
Darijo Nujic
Head of Department of Direct Banking Support, Croatian Postal Bank
## Ready to start sending transactional SMS with Infobip?
Sign up today, and try our platform for free.
No credit card required.
[ Try for free ](/signup?signup_source=InfobipProductPageSMS)[ Contact an expert ](/contact)
