Title: WhatsApp resources

URL: https://www.infobip.com/resources/whatsapp

# WhatsApp resources

Explore content related to WhatsApp for Business, including informative articles, helpful guides, customer stories, and more.

### Most popular

### Browse by type

<tabs>
<tab label="WhatsApp blogs">
## WhatsApp blogs

### Solutions





Authentication



Conversational experience



Customer Security



Customer Service



Developer



eCommerce



Financial services



Marketing



Operators



Partnership



Retail



Sales



Transportation and Logistics



Ventures



Wholesale







### Industries





eCommerce



Education



Financial Services



Government



Healthcare



Martech



Non-profit



Retail



Sport and entertainment



Telco



Transportation and logistics









Filters[![Portrait of Emmanuel Raphiri, Product Development Manager at UIPlay, with Infobip and UIPlay logos.](https://cdn-web.infobip.com/uploads/2026/10/emmanuel-raphiri-uiplay-infobip-spotlightjpg-600x333.webp)### UIPlay: How a South African software company is scaling through WhatsApp.

Tags: Blog, Best Practices, WhatsApp Business, Spotlight, Financial Services.- Blog
- Best Practices
- WhatsApp Business
- Spotlight
- Financial Services](https://www.infobip.com/blog/uiplay)[![Yamaha Indonesia: Turning digital curiosity into high-intent leads” with a portrait of Adita, Digital Customer Experience Manager at PT Yamaha Indonesia Motor Manufacturing, and the Infobip and Yamaha logos](https://cdn-web.infobip.com/uploads/2026/10/yamaha-header-600x333.webp)### Yamaha Indonesia: Turning digital curiosity into high-intent leads.

Tags: Blog, Inspiration, WhatsApp Business, Spotlight, Retail.- Blog
- Inspiration
- WhatsApp Business
- Spotlight
- Retail](https://www.infobip.com/blog/yamaha)[![Social card for Infobip's guide on WhatsApp customer experience, showing three friends laughing while looking at their phones together, with the WhatsApp logo overlaid.](https://cdn-web.infobip.com/uploads/2026/08/log-visuals-due-today-header-image-600x333.jpg)### WhatsApp customer experience: the enterprise guide to getting it right.

Tags: Blog, Best Practices, WhatsApp Business.- Blog
- Best Practices
- WhatsApp Business](https://www.infobip.com/blog/whatsapp-customer-experience)[![Giovanni Mezzetti featured in Coop Alleanza 3.0 and Infobip WhatsApp retail customer story](https://cdn-web.infobip.com/uploads/2026/07/coop-alleanza-spotlight-images-feature-image-600x333.jpg)### Coop Alleanza 3.0: Scaling personalized engagement across 316 stores with WhatsApp.

Tags: Blog, Best Practices, WhatsApp Business, Spotlight, Retail, Retail.- Blog
- Best Practices
- WhatsApp Business
- Spotlight
- Retail
- Retail](https://www.infobip.com/blog/coopalleanza)[![Young woman smiling while looking at her phone, with a WhatsApp message overlay that says: “Hello, this is the Business WhatsApp account. We saw you called but didn't connect. Type yes to proceed.”](https://cdn-web.infobip.com/uploads/2023/08/whatsapp-business-app-vs-platform-key-differences-600x333.png)### WhatsApp Business App vs Platform: Key differences.

Tags: Blog, Blog, whatsapp business, whatsapp business api, whatsapp business app, whatsapp business platform, Best Practices, WhatsApp Business.- Blog
- Blog
- whatsapp business
- whatsapp business api
- whatsapp business app
- whatsapp business platform
- Best Practices
- WhatsApp Business](https://www.infobip.com/blog/whatsapp-business-app-vs-whatsapp-business-platform)[![Header image for Skandia x Infobip spotlight blog showcasing Julian Guevara, UX Director at Skandia](https://cdn-web.infobip.com/uploads/2026/06/spotlight-header-1-600x333.png)### Skandia: Empowering financial customers through personalized experiences.

Tags: Blog, Best Practices, Inspiration, WhatsApp Business, Spotlight, Financial Services.- Blog
- Best Practices
- Inspiration
- WhatsApp Business
- Spotlight
- Financial Services](https://www.infobip.com/blog/skandia)[![Featured image for McDonald's Brazil x Infobip spotlight blog, showcasing Mateus Porto, Head of Digital at McDonald's Brazil and the blog title: McDonald’s Brazil: Beyond the golden arches into a new era of CX innovation](https://cdn-web.infobip.com/uploads/2026/05/spotlight-images-mcdonalds-feature-image-1-600x333.jpg)### McDonald’s Brazil: Beyond the golden arches into a new era of CX innovation.

Tags: Best Practices, Inspiration, WhatsApp Business, Spotlight, Conversational experience.- Best Practices
- Inspiration
- WhatsApp Business
- Spotlight
- Conversational experience](https://www.infobip.com/blog/mcdonalds-brazil)[![Featured image with Tom Gavazzi, CEO of WoomAI with both logos from Infobip and WoomAI](https://cdn-web.infobip.com/uploads/2026/05/woomai-spotlight-images-feature-image-600x333.jpg)### WoomAI: How conversational AI is turning one-day events into year-round communities.

Tags: Inspiration, RCS, Viber for Business, WhatsApp Business, Spotlight, Conversational experience.- Inspiration
- RCS
- Viber for Business
- WhatsApp Business
- Spotlight
- Conversational experience](https://www.infobip.com/blog/woomai)[![Header picture featuring an image of Magdalena Sekulić Ljubić from Hrvatski Telekom](https://cdn-web.infobip.com/uploads/2026/05/hrvatski-telekom-spotlight-images-feature-image-600x333.jpg)### Hrvatski Telekom: What a simple fleet management chatbot can teach telcos about selling.

Tags: Best Practices, Inspiration, WhatsApp Business, Spotlight, Telco, Operators.- Best Practices
- Inspiration
- WhatsApp Business
- Spotlight
- Telco
- Operators](https://www.infobip.com/blog/hrvatski-telekom)[![Woman smiling at her smartphone outdoors, with an Infobip AI agent icon overlay on a dark background with orange accent shapes.](https://cdn-web.infobip.com/uploads/2026/04/enterprise-ai-chatbots-header-600x333.png)### Enterprise AI chatbots in 2026.

Tags: Blog, Best Practices, Trends and Insights, WhatsApp Business, Conversational experience.- Blog
- Best Practices
- Trends and Insights
- WhatsApp Business
- Conversational experience](https://www.infobip.com/blog/enterprise-ai-chatbots)
</tab>
<tab label="WhatsApp glossary">
## WhatsApp glossary

### Solutions





Authentication



Conversational experience



Customer Security



Customer Service



Developer



eCommerce



Financial services



Marketing



Operators



Partnership



Retail



Sales



Transportation and Logistics



Ventures



Wholesale







### Industries





eCommerce



Education



Financial Services



Government



Healthcare



Martech



Non-profit



Retail



Sport and entertainment



Telco



Transportation and logistics









Filters[![Header for a glossary entry that says &quot;WhatsApp usernames&quot;, indicating that this is the place where you will find all information on what WhatsApp usernames are and all you need to know about the new WhatsApp feature.](https://cdn-web.infobip.com/uploads/2026/08/whatsapp-usernames-600x310.jpg)### What are WhatsApp usernames.

Tags: Awareness, WhatsApp Business.- Awareness
- WhatsApp Business](https://www.infobip.com/glossary/whatsapp-usernames)
</tab>
<tab label="WhatsApp downloads">
## WhatsApp downloads

### Solutions





Authentication



Conversational experience



Customer Security



Customer Service



Developer



eCommerce



Financial services



Marketing



Operators



Partnership



Retail



Sales



Transportation and Logistics



Ventures



Wholesale







### Industries





eCommerce



Education



Financial Services



Government



Healthcare



Martech



Non-profit



Retail



Sport and entertainment



Telco



Transportation and logistics









Filters[![](https://cdn-web.infobip.com/uploads/2023/07/The-WhatsApp-Business-Platform-A-Z-guide-header-image-600x204.jpg)### The WhatsApp Business Platform A-Z guide.

Tags: Best Practices, WhatsApp Business, Non-gated.- Best Practices
- WhatsApp Business
- Non-gated](https://www.infobip.com/downloads/the-whatsapp-business-platform-az-guide)[![](https://cdn-web.infobip.com/uploads/2023/03/WhatsApp-Usecase-Ebook-1-600x600.jpeg)### WhatsApp Business Solution Use Cases.

Tags: WhatsApp Business, Gated.- WhatsApp Business
- Gated](https://www.infobip.com/downloads/whatsapp-business-solution-use-cases-guide)[![](https://cdn-web.infobip.com/uploads/2021/05/112123-WhatsApp-Usecase-Ebook-Social-card-and-Featured-image-updated_Featured-Image-300x300.jpeg)### WhatsApp Business Solution Use Cases.

Tags: Best Practices, WhatsApp Business, Non-gated, Marketing.- Best Practices
- WhatsApp Business
- Non-gated
- Marketing](https://www.infobip.com/downloads/whatsapp-business-use-cases-guide)
</tab>
<tab label="WhatsApp customer stories">
## WhatsApp customer stories

### Solutions





Authentication



Conversational experience



Customer Security



Customer Service



Developer



eCommerce



Financial services



Marketing



Operators



Partnership



Retail



Sales



Transportation and Logistics



Ventures



Wholesale







### Products





10DLC



Answers - Chatbot Builder



Apple Messages for Business



Conversations - Contact Center



cpaas x



Email



experiences



Facebook Messenger



Google's Business Messages



In-app messaging



Instagram Business



Kakao



LINE



Live Chat



MMS



Mobile &amp;amp; web push



Mobile App Messaging



Mobile Identity



Moments - Customer Engagement



Number Lookup



Numbers



People CDP - customer data



RCS



signals



SMS



Telecoms - A2P Monetisation



Telecoms - Anam Protect (Firewall)



Telegram



Things (IoT)



Viber for Business



Video



Voice



WhatsApp Business



Zalo









Filters[![](https://cdn-web.infobip.com/uploads/2026/05/rule-1-600x333.png)### Rule: Powering omnichannel growth in Sweden with SMS and RCS.

Tags: Email, RCS, SMS, Partnership.- Email
- RCS
- SMS
- Partnership](https://www.infobip.com/customer/rule)[![Bajaj Markets logo](https://cdn-web.infobip.com/uploads/2025/12/bajaj-markets-blackx-600x224.png)### Bajaj Markets: 23% increase in leads with RCS for Business.

Tags: RCS, Financial Services, Financial services.- RCS
- Financial Services
- Financial services](https://www.infobip.com/customer/bajaj-markets)[![ibancar logo dark](https://cdn-web.infobip.com/uploads/2025/09/customer-story-logos-black-600x411.png)### Ibancar: Driving digital credit journeys from application to approval with conversational messaging .

Tags: Inspiration, RCS, SMS, WhatsApp Business, Financial Services, Financial services.- Inspiration
- RCS
- SMS
- WhatsApp Business
- Financial Services
- Financial services](https://www.infobip.com/customer/ibancar)[![](https://cdn-web.infobip.com/uploads/2024/08/angel-one-2.svg)### Angel One: Redefining customer experience with a conversational omnichannel strategy.

Tags: Inspiration, RCS, WhatsApp Business, Financial Services, Financial services.- Inspiration
- RCS
- WhatsApp Business
- Financial Services
- Financial services](https://www.infobip.com/customer/angel-one)[![](https://cdn-web.infobip.com/uploads/2025/06/logo-digitaleo-blanc-avec-fond-1-600x200.png)### Digitaleo: Introducing RCS Business Messaging to clients.

Tags: Inspiration, RCS, Retail, Marketing.- Inspiration
- RCS
- Retail
- Marketing](https://www.infobip.com/customer/digitaleo)[![Hospital Alemão Oswaldo Cruz logo dark](https://cdn-web.infobip.com/uploads/2025/05/hospital-alemo-oswaldo-cruz-logo-4.png)### Hospital Alemão Oswaldo Cruz: Transforming healthcare communication with conversational messaging solutions.

Tags: Inspiration, Answers - Chatbot Builder, RCS, SMS, WhatsApp Business, Healthcare, Conversational experience, Customer Service, Marketing.- Inspiration
- Answers - Chatbot Builder
- RCS
- SMS
- WhatsApp Business
- Healthcare
- Conversational experience
- Customer Service
- Marketing](https://www.infobip.com/customer/hospital-alemao-oswaldo-cruz)[![](https://cdn-web.infobip.com/uploads/2024/11/deutsche-telekom.png)### Telekom Deutschland: Elevating customer engagement with RCS Business Messaging.

Tags: Inspiration, RCS, Telco, Operators.- Inspiration
- RCS
- Telco
- Operators](https://www.infobip.com/customer/telekom-deutschland)[![](https://cdn-web.infobip.com/uploads/2024/07/Virgin_Media_O2-.png)### Virgin Mobile (now Virgin Media O2): Increased engagement and phone upgrades through rich, interactive RCS messages.

Tags: Inspiration, RCS, Telco, Marketing.- Inspiration
- RCS
- Telco
- Marketing](https://www.infobip.com/customer/virgin-mobile)[![](https://cdn-web.infobip.com/uploads/2024/08/nextbike.png)### nextbike: Innovating transactional use cases with a secure and engaging rich messaging approach.

Tags: Inspiration, RCS, Transportation and logistics.- Inspiration
- RCS
- Transportation and logistics](https://www.infobip.com/customer/nextbike)[![](https://cdn-web.infobip.com/uploads/2024/11/niva-health-insurance.png)### Niva Bupa: Increasing customer acquisition and ROI with a rich, omnichannel marketing strategy.

Tags: Inspiration, RCS, Financial Services, Customer Service.- Inspiration
- RCS
- Financial Services
- Customer Service](https://www.infobip.com/customer/niva-bupa)
</tab>
</tabs>

## Looking for Infobip's WhatsApp documentation?

Read our guide on how to get started with WhatsApp for Business using Infobip.

[ See WhatsApp docs ](https://www.infobip.com/docs/whatsapp)

##  Connect with your customers on WhatsApp 

 [ Get started ](/signup)[ Contact an expert ](/contact) 









 ![](https://cdn-web.infobip.com/uploads/2025/01/infobip-woman-texting-1.jpg)