Title: Infobip and Telkomsel Partner to Expand RCS for Business in Indonesia, Bringing The Next Level of SMS

URL: https://www.infobip.com/news/infobip-telkomsel-partnership

Jakarta, 17 December 2025 – Global cloud communications platform Infobip has partnered with Telkomsel to bring RCS for Business to the Indonesian market. The partnership marks a major milestone in advocating the use of RCS for businesses in Indonesia and reinforces Infobip’s ongoing commitment to expand access to next-generation messaging.

RCS (Rich Communication Services) is a next-generation messaging channel that brings the rich functionality of chat apps, such as media sharing (images, audio, GIFs, and videos), read receipts, typing indicators, and call-to-action buttons. The message is sent via the default messaging app on mobile devices, over a data connection or Wi-Fi, making it the next level of SMS. For brands, this means reaching customers more effectively beyond text while ensuring communication remains secure and trusted. With verified sender IDs and operator-backed delivery, users can feel safe and confident when engaging with the actual brand, helping businesses stand out and drive deeper engagement.

Bringing RCS for Business to life requires an ecosystem where the network and platforms collaborate. Google paved the way by providing global technology infrastructure; Telkomsel is the pioneering mobile network operator in the Indonesian market; and Infobip, as a leading Communications Platform as a Service (CPaaS) provider, brings enterprises access and expertise to activate RCS use cases at scale.

RCS for Business is already proving its value in Indonesia. A recent collaboration between Infobip and Blibli, a pioneer and leading omnichannel commerce and lifestyle ecosystem in Indonesia focusing on serving digitally connected retail and institutions consumers, highlighted how RCS can drive strong customer engagement and conversions.

RCS for Business marks a new era in brand-to-consumer communication, offering Indonesian businesses a rich, interactive, and secure messaging experience. Through the strategic rollout by Telkomsel and Infobip, RCS is set to redefine how brands connect with customers, setting a new standard for mobile communications.

## About Infobip

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication, and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty. It offers natively built technology with the capacity to reach over seven billion mobile devices and ‘things’ on 6 continents, connected to over 9,700+ connections of which 800+ are direct operator connections. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić and Izabel Jelenić.

## Recent award wins include:

- Infobip ranked as the number one Established Leader in the Juniper Research Mobile Messaging Fraud Prevention Market report (Sept 2025)
- Infobip was named a Leader in the Gartner® Magic Quadrant™ for Communications Platform as a Service (CPaaS) for the third consecutive year. In 2025, positioned furthest in Completeness of Vision (July 2025)
- Infobip is named among the Top 75 in Fortune’s Europe’s Most Innovative Companies 2025, placing it in the top 25% of all listed organizations (June 2025)
- Infobip ranked as a Leader in the Omdia CPaaS Universe Report for the third time (April 2025)
- Infobip ranked as an Established Leader in the Juniper Research Conversational AI Leaderboard (Feb 2025)
- Infobip named a CPaaS Leader for the third time in the IDC MarketScape (Feb 2025)
- Infobip named one of the top CPaaS providers in Metrigy’s CPaaS MetriRank Report (Dec 2024)
- Infobip is named number one among Established Leaders in RCS Business Messaging in Juniper Research’s RCS Business Messaging Competitor Leaderboard 2024 (Nov 2024)
- Infobip recognized as the number one provider in the AIT Fraud Prevention market by Juniper Research (Oct 2024)
- Infobip named to Fast Company’s Annual List of the World’s Most Innovative Companies (March 2024)