Title: Infobip joins EU initiative to boost Europe's global competitiveness

URL: https://www.infobip.com/news/infobip-joins-eu-initiative-to-boost-europes-global-competitiveness

Zagreb, Croatia, February 13, 2025: Global cloud communications platform Infobip has officially signed the contract to join the IPCEI-CIS project, an EU-led initiative to create the next-generation global communications platform to increase Europe's international competitiveness. The signing took place at Infobip's campus in Zagreb where Croatian Prime Minister Andrej Plenković participated at the event alongside Infobip's CEO Silvio Kutić. 

With this project, Europe aims to safeguard its digital and technological sovereignty as many of existing models that dominate the cloud infrastructure sector often do not align with EU regulations on data protection and transparency.

Infobip will develop a next-generation global communications platform to enhance communications between organizations, businesses, and citizens across Europe. 

Infobip together with other participants such are Deutsche Telekom AG (direct project partner), Telefónica, and Orange, as well as technology companies SAP, Airbus, and Siemens will work on a common goal – to create the EU Cloud-Edge continuum. Additionally, the project involves research institutions such as the Universities of Twente, Göttingen, Košice, and Graz. 

The total value of Infobip's project exceeds €80 million, with Infobip covering a significant portion of the costs. Additionally, nearly €35 million is co-financed by the European Regional Development Fund.

## About Infobip 

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty. It offers natively built technology with the capacity to reach over seven billion mobile devices and ‘things’ in 6 continents connected to over 9,700+ connections of which 800+ are direct operator connections. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić, Roberto Kutić and Izabel Jelenić.