Title: Mobile and web push
URL: https://www.infobip.com/mobile-push
# Boost engagement with mobile push notifications
Inform and engage your mobile app users with relevant, timely messages. Reach users while they visit other apps to bring them back to yours.
[ Contact an expert ](/contact)
Improve conversion rates through your mobile app
Set up personalized, automated push notification campaigns for app users to increase click-through, conversion, and retention rates. .
48%
of mobile app users made an in-store purchase after receiving push notifications
**Source: Invesp** .
54%
of users open mobile push messages, while 15% of users who clicked ended up converting
**Source: Localytics** .
## Drive mobile app visitor engagement
#### Bring users back to your mobile app by sending push notifications in the right place at the right time.
Mobile push notifications are pop-up messages sent from a mobile app that show up on a mobile phone’s lock screen or notification bar. They enable you to reach mobile app users even when the app isn’t being used.
## Launch the right campaign to meet your business goals
Set up mobile push notifications at each stage of the customer journey to engage, inform, and entice new and existing visitors.
#### Web interface
Launch one-time informative marketing campaigns to grab the attention of first-time visitors. Influence their purchase by communicating your most appealing offers, ensuring it’s the first message they see when they visit your mobile app.Set up timely, automated mobile push notifications that reach the right audience at the right time such as abandoned cart reminders, welcome and onboarding messages, product restock alerts, and more.
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## APIs
Communicate relevant information such as transaction, delivery, and payment updates to ensure customers never miss an important message.
## Get everything you need to improve conversion and retention
Discover the wide range of features mobile push notifications have to offer.
[ Contact an expert ](/contact)
Precise targeting
Segment audiences based on profile attributes, device details, user behavior, tags, and more to send personalized promotional messages. You can also use our API to send transactional notifications based on unique IDs.
Personalization
Leverage customer data to make your messages more relevant and personal – and increase conversion rates.
Rich Media
Increase engagement by adding various types of images to your messages.
Scheduling options
Improve message delivery and click-through rates by scheduling messages to be sent based on time zones, during a specific time frame or use AI-based send time optimization.
Message sending speed
Avoid website or app downtime during large campaigns and ensure messages are delivered by setting up automated messages throttling.
One-tap actions
Add deep links to your messages that lead users to specific landing pages or parts of your app or website.
#### Combine push notifications with in-app messaging
Deliver an end-to-end app experience by setting up enticing in-app messaging alongside timely, relevant push notifications.
[ Learn more ](/in-app-messaging)
## Engage customers at every stage of their journey
Welcome series
Set up welcome messages to get new users familiar with your website or mobile app.
Login reminders
Remind new users to log in to your website or mobile app to complete their registration.
Authorization
Provide a quick authentication experience by sending one-time PINs to the most visible place on users’ phones.
Favorite product reminders
Encourage repeat purchases by letting users know when their favorite items are back in stock.
Abandoned cart reminder
Bring users back to their cart by reminding them of what they left in there and how long they have until their cart is emptied.
Engage new users
Introduce users to your app by showing them the primary features and functions it has to offer.
Engage inactive users
Trigger push messages to be sent if a user doesn't open the app for a specific time.
Churn prediction
Use AI-powered churn prediction to find which users are close to churning and encourage them to re-engage by scheduling push notifications.
## Explore how brands use push notifications to win customers back
[ View all customer stories ](/customer)
## Fuel website and app experiences with omnichannel marketing solutions
Make every push interaction a personal one with automation, segmentation, and precise targeting.
## Moments
Automate and orchestrate your mobile push notifications to be sent at the best time throughout the customer journey. Have them work with other channels as failover to ensure your messages are delivered.
[ Explore Moments ](/moments)
## People CDP
Create customer profiles based on behavior and demographics to personalize and segment your push notifications.
[ Explore People CDP ](/people)
## Harness over 15 years of experience with the world's best connected platform.
With industry-leading expertise, you can deliver superb customer experiences through our global network.
[ Contact an expert ](/contact)
9,700+ global connections
And 800+ direct operator connections to facilitate reliable messaging and use cases anywhere in the world.
40+ data centers
You will have the stability and low latency your business needs to connect with customers all over the world.
Local numbers
Our global presence enables you to use local numbers to connect with customers offering them convenience when they need to reach out to you.
Always-on support
Reach out to our support at any time to ensure you are always able to offer the best service for your customers 24/7.
## Push your engagement efforts above and beyond
Keep users coming back to your app and website with relevant, timely push notifications
[ Contact an expert ](/contact)