Title: CPaaS x - Built with platforms for platforms URL: https://www.infobip.com/cpaas-x # Unlock your platform's potential with CPaaS X Introducing the next generation of CPaaS (communications platform as a service)- CPaaS X, a modular API stack to help platforms scale exponentially with reduced engineering effort and greater operational efficiency. [ Contact an expert ](/contact) REDUCE OPERATIONAL LOAD #### More automation opportunities CPaaS X introduces new granular APIs for automating resource provisioning, campaign registration, and client-specific consumption reporting. REDUCE TIME-TO-MARKET #### Get your clients up and running immediately Automated client onboarding and number provisioning enables your customers to get operational and start sending traffic faster than they thought possible. LESS ENGINEERING EFFORT #### A truly unified API for every channel Reduce complexity and easily adopt new channels with a unified API stack. GO OMNICHANNEL WITH EASE #### Maximum channel flexibility, minimal engineering effort The Messages API unifies all channels, so adding new channels couldn’t be easier, but CPaaS X can also handle channel orchestration and all failover logic – ensuring that your clients can always reach their customers on the best channel, including SMS, RCS, and chat apps. We use Infobip for global delivery at scale and they help us provide service of orchestrated cross channel communications by leveraging the delivery infrastructure of Infobip ![](https://cdn-web.infobip.com/uploads/2024/12/braze-2.svg) Matthew McRoberts Senior Vice President, Global Alliances ![](https://cdn-web.infobip.com/uploads/2024/12/braze-2.svg) We are today passing all our SMS traffic in the United States through Infobip’s shortcodes and working very closely with them on expansions of traditional products. The Infobip team is one of the most professional and experienced teams we’ve worked with ![](https://cdn-web.infobip.com/uploads/2024/12/yotpo-2.svg) Omer Bar Joseph General Manager, Yotpo SMS ![](https://cdn-web.infobip.com/uploads/2024/12/yotpo-2.svg) Infobip is synonymous with innovation, making them a reliable communications platform. They go the extra mile, understand what the customer needs and deliver solutions through the right technology and channels [ Explore use case ](/customer/uber) ![](https://cdn-web.infobip.com/uploads/2024/12/uber-2.svg) Hari Chinni Technology Sourcing Manager, Uber ![](https://cdn-web.infobip.com/uploads/2024/12/uber-2.svg) ``` code goes here ``` ## Unify all channels with Messages API Improve efficiency and manage all your communication channels with a single API. Easily manage channel sequencing and failover without having to edit content. [ Explore docs ](/docs/cpaas-x) [ Explore APIs ](/docs/messages-api) ## CPaaS X enhances the entire platform journey ## Easily create unique environments for every client use case - Add new clients as individual entities with a single API call - Automatic provision of numbers and domains ## Optimized traffic distribution - Connect different channels with a single unified API - Enable customers to send messages over different channels and let Infobip handle failover logic ## Granular and targeted reporting - Get detailed reports at client level (e.g. Consumption reports) - Subscribe to specific events, such as delivery reports, and only get notifications for the events that you need. ## Identify issues before they have an impact - Automatic detection of fraudulent and bot-generated traffic - Proactive analysis of overall traffic for early identification of possible issues - Receive real-time alerts and immediately actionable insights ## Benefit from the most evolved CPaaS solution ## Provide a bespoke service for every client and reduce management overheads CPaaS X enables you to configure every client individually and provides granular reports per customer, use case, or resource. Cut out distracting data noise by subscribing only to the events you need. [](/email/use-cases) ## Explore new global markets With more than 80 offices worldwide and 800+ direct carrier connections, Infobip will support your geographic expansion, not only through infrastructure but with our local compliance and legal know-how. Provide the most popular and effective channel for every region and help your clients be more successful everywhere. [](/email/use-cases) ## One platform, any channel, a single API integration [](/contact) [ Contact an expert ](/contact) ![](https://cdn-web.infobip.com/uploads/2025/01/infobip-man-portrait.jpg)